Online video advertising and marketing is experiencing rapid growth with the popularity of YouTube. Have you ever wondered how to take your business marketing to the next level with online viral video?
We live in a visual-rich society. If a picture is worth a thousand words, then a video is worth thousands more. YouTube can be used in many ways to market and brand your business. Here are ten tips Shooting Stars suggests to elevate your company on YouTube as well as social media and corporate communications.
1. Put together a creative video explaining your product or service.
2. Show the results of someone using your services.
3. Take your clients on a tour of your office to help them feel connected with you.
4. Run a contest with an outcome to win a service by your company.
5. Display your company information in every video including name, URL, phone number and email address. A video with a thousand views is great but a video that helps drive action is better!
6. Use emotion in your video. If you can make people feel something you will make your video memorable.
7. Tag your videos! Tag your video with keywords about the content in your video as well as tag those important to your brand.
8. Use real people. Record a client of yours or a leader at your office.
9. Add surprise to your video. Viewers expect a corporate video. Surprise your audience with exciting music, a funny activity or even a familiar face.
10. Reach out to your clients. Being proactive with people by sharing your video will help get the content more exposure. Include your videos in your monthly newsletters, social media sites or personally send the clip to fans of your company.
YouTube’s not just for posting silly videos of singing dogs and other strange moments it can also be used as a highly effective business tool. Take some time to expend your companies viral marketing.
YouTube is a fun and smart way to reach your audience.
If you are looking for some help with your viral marketing give Shooting Stars Post a call! We can help you shoot, edit and market your video.
More than a digital production firm, SSP has an 7,000-square-foot facility located at 3106 W. North A Street, Tampa, FL 33609, with more than 4,000 square feet of studio space, top-of-the-line high definition digital recording and editing equipment, and complete in-house production capabilities including HD production and HD post production. Contact us for your next production today!
